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Recently, I shared an article encouraging you to make sure you weren't missing out. I suggested you have your website set up so that Google can recommend it more frequently in search results, helping you generate more sales and inquiries. In response to this article,...
Websites have the power to significantly enhance a business's revenue. When planned, implemented and managed appropriately, websites can act as an extension of your marketing team. They can sell while you sleep, reach a national (or international) audience, generate...
How Google Analytics 4 can be easy (and powerful) to use Here is a quick overview of our Marketing Dashboard for Google Analytics 4, because let's face it... Google Analytics 4 is not easy to use, but the data is golden! As a workaround, you can use our Marketing...
Grammatically correct website content may seem like a no-brainer, but you'd be surprised how many people let it slip, and how important it really is. Using capital letters and commas in the wrong places creates all kinds of negative perceptions. And if you're trying...
Google announced this week that it will deprecate Universal Analytics on July 1, 2023. That's the version of Google Analytics set up between 2005 and now, probably the version that you're using on your website. It's been replaced with a new version of Google Analytics...
There's a particular order of actions when it comes to marketing a new business. And at the top of the list, is not designing a website. Before you find a web design company to develop your website, there's something else you need to do first. Something that will make...
This week was a great week. I helped a new client go from having no presence on Google (none!) to knocking out her 2 largest competitors for multiple high-priority phrases. But there was a catch. We did it all in under 24 hours No, that's not the catch, and it's also...
Our favourite marketing guru, Jim Connolly, has shared some ideas around how businesses can diversify, and improve cash flow, during Covid-19. We've added a few extras, and wanted to make sure that as many people in Noosa, and throughout Australia, had access to this...
COVID-19 has introduced ongoing disruptions in the Noosa community, with more change coming each day. But, while there's a lot going on (!), it's important to keep your clients, customers, staff and suppliers updated. Regardless of how you've been impacted by...
Can you imagine wearing pyjamas to your next client pitch? You wouldn't dare would you (unless you're a Victoria Secret model). When presenting to a potential client, you'd look sharp right? You'd dress the part. So what about the rest of your client facing team? What...
Google's GSuite (Gmail for Business), is more cost effective than free webmail. No, that's not a typo, let me explain. Email services are expensive to run. Considering the advanced hardware and software needed to process emails. Think of the highly qualified support...
There are literally thousands of web design companies in Brisbane, and hundreds in Auckland. So which Auckland digital agency is right for you? What should you consider when trying to choose the best Brisbane digital agency for your business? We've put together a few...
I wanted to share a powerful suggestion with you. It's a (simple!) quick fix, but it will help you retain the positive business reputation that you've worked so hard to achieve. We've found recently that emails sent via some websites contact forms, are being marked as...
A lot of business owners think they can reduce expenses by managing their own website. However, this is one of the most toxic things they can do. Managing your own site changes, will water down your efforts and cost your business, in more ways than one. Every time a...
It's tempting to say that you'll manage your website changes in-house, and that it's cheaper than using a Brisbane digital agency. On the surface, it may appear to be the better financial decision, after all, it's easier to just do it yourself. But which image...
One of our biggest challenges as a New Zealand web company, is around education. It’s helping business owners and marketing managers realise how many opportunities an effective website offers.
Your website is so much more than an information portal. It’s selling while you sleep, and not just for ecommerce website owners, for service based businesses too. Your website is constantly sending a message to people that are interacting with it. What message is your website sending?
When it comes to maximising the benefits from a website, think enhanced business reputation, increased enquiries, more sales, saving time, better use of resources and knocking out the competition.
Reaching page one of Google for your most profitable search terms is only a small part of the opportunity your website offers. There is so much more to it.
Since our Sunshine Coast digital agency covers a wide spectrum of services, our blog articles do too. Here is a collection of our most popular news articles about business development, and how you can use it to your advantage:
Remember that your website is constantly sending a message to those using it. If you think that message isn’t quite as sharp, professional or accurate as it should be, please contact Judy directly to see how we can help.
